Class Description:

We all know that growing an email list is important for the promotion of our content; but when it comes to getting people to opt into your list, your lead magnet is extremely important.

In this session, you’ll learn about the different lead magnets you can use to attract the right type of reader as well as how to turn them into fans with content you already have.

Presentation Material:

GROW YOUR EMAIL LIST WITH THESE 7 TYPES OF LEAD - Laura Fuentes - EFC2019.pdf 75.88 MB

Presented by Laura Fuentes:

Laura is the CEO of Fuentes Media, which includes MOMables.com, LauraFuentes.com, and LauraFuentes.co. She nerds out on Content and Email Acquisition Strategies, two areas she helps other bloggers and entrepreneurs master for their online businesses.

She’s the Author of 4 cookbooks, Executive Producer of video, makes television appearances, has competed (and won!) on Food Network, and often partners with brands in digital campaigns in both English and Spanish.

With her background in Global Economics, her MBA in business Development and her strategic approach to the creation of online content and its promotion have yielded great success for her food and lifestyle brand, her clients, and consulting projects.

Laura is a mom to 3 homeschooled kids and wife to Eric that after 15 years of marriage continues to support her {often crazy} adventures.